Practical CSM Academy

HubSpot AI Agents: From Prospecting to Customer Success
2025-12-08 15:00 - 18:00 UTC
Join us offline for an interactive and practical deep-dive into deploying AI Agents across your HubSpot portal – from first touch to customer retention.
Whether you’re a RevOps professional, GTM leader, or HubSpot admin, you’ll see live AI agent demos, real implementation patterns, and get hands-on guidance from a certified Revenue Architect and Platinum Hubspot Solution Partner at RevTech Agency.
See you on Monday!

Turning voice of the customer into revenue: Lessons in product-led growth
2025-12-16 17:00 - 18:00
A behind-the-scenes look at how Malwarebytes turned customer feedback into their biggest growth lever.
Join Alchemer and Malwarebytes as we unpack the exact steps that helped the leading cybersecurity platform scale their VoC program, build internal alignment, and transform transparency into a powerful growth engine —driving revenue growth in a highly competitive, mature market.
You’ll walk away with:
– How to build feedback loops that close the gap between customer input and company action.
– Practical examples of how to operationalize PLG with tools, workflows, AI-powered analysis, and councils that drive alignment and faster decisions.
– Proven frameworks for measuring success beyond NPS to connect customer experience directly to business outcomes.
– Ways to turn customer advocacy into growth, retention, and revenue by scaling reviews, referrals, and storytelling across channels.
Whether you’re a product leader, CX strategist, or growth marketer, you’ll walk away with actionable ways to build stronger relationships and drive measurable impact.

Roundtable: Turning Real-Time CX Signals into Business Results
2025-12-16 23:00 - 2025-12-17 00:00
Four big brands. One live, unscripted discussion on how modern CX teams move from dashboards to real impact.
Customer experience teams are flooded with signals—from surveys and chats to social posts and support transcripts. But most of that insight never makes it to the people who can act on it. Are we preaching to the choir?
This isn’t your typical webinar. It’s a live, candid roundtable featuring CX leaders from Hyatt, Intuit, Zoom and Medallia—and you’re invited to join the conversation. Moderated by CMSWire Editor-in-Chief Dom Nicastro, come hear how they’re modernizing feedback programs and learn how you can do the same.
We’ll be discussing:

How these brands use real-time customer signals to drive faster, smarter decisions
Why AI isn’t magic—it needs context to actually move the needle
Strategies to embed insights across teams, from frontline to C-suite
The right way to balance automation and human expertise for scalable CX

Don’t miss this chance to talk CX with leaders who’ve been there, done that. Save your spot and be part of the discussion.

SAP BusinessObjects Innovation, Customer Success Stories
2025-12-17 08:30 - 12:00
Join our next Webinar Need4viz Success Stories – Customer Use Cases.
How are organizations like d2i, McKesson, Chantiers de l’Atlantique transforming their use of SAP Web Intelligence?
Join this exclusive webinar to discover:
– Real-world use cases powered by N4V FOR WEBI
– How to move from static reports to dynamic, interactive dashboards
– Concrete benefits: time savings, stronger adoption, and instant insights
– Don’t miss this opportunity to see how N4V FOR WEBI delivers real value to organizations across all industries.
If you haven’t registered yet, now’s the time to do so.

Episode 4 – Voices from the Cloud: Stories, Strategies & Successes
2025-12-18 13:00 - 14:00
About this talk

In this special episode of the Qualys EMEA Cloud Security series, you’ll hear from practitioners and strategists from Qualys partners and real-world examples of Cloud Security in practice from our EMEA customers.
Our discussion will explore what best practice looks like in production cloud environments, covering practical strategies, lessons learned, and proven approaches to securing complex cloud architectures.
Through real examples of success, you’ll gain actionable insights to elevate your own cloud security programs and better integrate security into dynamic, modern infrastructure.
What you’ll learn:
– Concrete examples of how organisations overcame vulnerability management challenges by adopting integrated cloud security solutions.
– The business benefits of continuous vulnerability monitoring, including improved operational efficiency, regulatory compliance and enhanced client trust.
– Strategies these organisations used to integrate vulnerability management into their services—such as leveraging automation and building a business riskbased approach.

DeepTarget Customer Success Webinars
2025-12-18 17:00 - 18:00
Each month, DeepTarget hosts a Customer Success Webinar filled with industry news, helpful tips, innovations, and case studies to make your job easier. We highlight our best performing customers by announcing our Award Winners for the Campaign of the Month and the SuperSTAR of the month.
Each Webinar is unique and designed with you in mind. Learn how to grow your deposits, loans, revenue and customer loyalty through your DeepTarget platform.
Register Today!

Greatest Hits in Digital CX 2025
2025-12-18 20:00 - 21:00
Join our upcoming webinar where we are pulling the greatest hits together in one fast session with Eric Mistry from Zapier and Caroline Van Dyke from Skilljar by Gainsight.
Expect banter, highlight reels, a few memes, and of course, plenty of time for your questions.
What this is:

A fast, fun, Weekend-Update-style recap of the year
Hosted by Eric Mistry (Zapier) and Caroline van Dyke (Skilljar & Gainsight)
A live conversation featuring real talk, light (or heavy) banter, and YOUR live questions
The highlights you actually need before 2026 planning begins

What you’ll get:

The top shifts in Education, Community, and Digital CS
Why these programs now function as one connected learning ecosystem
The sound bites and takeaways that shaped the year
The templates, frameworks, and tools you’ll want for January
Clear signals on driving adoption, retention, engagement, and support deflection
People to follow, ideas to revisit, and advice to take or leave

Save your spot, we’ll see you there, ugly holiday sweaters and all!

Support x Success: Building Collaborative Customer Workflows
2025-12-22 22:00 - 23:00
We’ll show you how customer support and success teams can build collaborative workflows, share account context, and act on the same signals to improve retention and customer outcomes. You’ll learn how support tickets surface critical signals for health scoring and renewals, and what to look for in a unified post-sales platform that brings your entire post-sales team under one roof.

Webinar How to Talk Expansion Without Feeling Salesy
2026-01-10 18:00 - 19:00
Most teams know expansion is critical to driving NRR. What’s less clear is how to approach those conversations in a way that feels right for your business and your customer.
In this session, we’ll unpack how to navigate that moment, read the signals, lead with value, and make growth feel like a natural next step in the partnership.
What You’ll Learn

What expansion-readiness really looks like, and what to look for before you act
How to open the door to growth without putting the relationship at risk
Language that builds trust and keeps the conversation grounded in value
How CS and Sales can work together to support authentic, well-timed growth

Customer Success as a Growth Engine: How Early-Stage Startups Can Build Scalable CS Foundations
2026-01-15 12:00 - 13:00
Customer Success is one of the most underestimated growth drivers in early-stage startups. Yet the right CS foundations can dramatically improve retention, strengthen product adoption, but also find product-market fit a lot faster. In this practical 1-hour workshop, founders will learn how to use CS as a strategic advantage from day one.
What you will learn:
1. What Customer Success Really Is
A clear explanation of CS as a proactive growth function — on top of customer support.
2. How CS Directly Impacts Retention, Expansion, and Adoption
Founders will see how early CS habits translate into lower churn, higher activation, and more revenue.
3. Support as the Foundation of Customer Love
Simple steps to improve support quality and systematically gather feedback that shapes the roadmap.
4. CS in Early-Stage Startups
How to use CS as an early warning & insight system: what to track, what conversations to have, and which signals predict churn.
5. What to Build at Each Stage of Growth
A lightweight roadmap of CS priorities — from founder-led actions to scalable processes.
By the end of the session, founders will know:
how CS accelerates growth even with limited resources,
which early habits prevent churn,
how to collect and use customer feedback effectively,
what to focus on at each stage of scaling.
They walk away with clear, actionable steps they can apply immediately — without needing a dedicated CS team.
This workshop will be led by Zuzanna Ostojska and Aleksandra Puchta-Górska.
We are Customer Success consultants with 10+ years of experience supporting startups in building CS programs that increase retention and drive predictable revenue.
We work through mentoring, training, and project-based consulting — always with a focus on practical, founder-friendly execution.

Set up for success: Proven readiness tactics to accelerate identity outcomes
2026-01-21 10:00 - 11:00
Discover readiness tactics—frameworks, training, and metrics—to accelerate identity outcomes from day one.

Agents Unplugged: Your Playbook to Deploying Post-Sales Agents
2026-01-21 16:30 - 20:00
Forget the future. AI Agents are here, and they’re already rewriting the playbook for Customer Success. The best teams aren’t experimenting; they’re executing, using agents to scale impact, surface expansion signals, and prove automation can drive growth and connection.
Join us at Agents Unplugged for a behind-the-scenes look at how real teams are building, testing, and scaling Agents that make their work faster, smarter, and more human.
Key Takeaways You Won’t Want to Miss:
How leading CS teams are already using AI Agents to augment—not replace—their teams
Real deployment stories: what worked, what didn’t, and what they’d do differently
How to identify and prioritize the best Agent use cases across your customer journey
Why “human-in-the-loop” automation is the secret to scaling CS without sacrificing relationships
