Sellosophy: The Art and Science Behind B2B Sales and Business Development – Ariel Feder – Part 1

The first part of the 3-part series, Sellosophy: The Art and Science behind B2B Sales and Business Development

Key Topics:

• Background of Sellosophy: The Art and Science behind B2B Sales and Business Development
• Role of Sales in Customer Success (Business-to-Business; B2B)
• Understanding customers and their problems (complexity of customers, challenges, and portfolio)
• What is the difference between Sales and Customer Success Management?

Panel Members:

Rick Adams, CEO & Founder, Practical CSM

Ariel Feder, Author of Sellosophy: The Art and Science behind B2B Sales and Business Development