Recent TSIA surveys have unveiled a significant shift in the tech industry: most companies are now strategically monetizing Customer Success services, typically blending support, education, and adoption services. With 60% of these companies reporting profitable outcomes, a few critical questions arise: Is your business poised to leverage this strategic pivot effectively? Are you equipped to streamline your offerings, scaling them into more standardized, valuable packages? The facts are clear: transforming your approach to offering management could be the catalyst for a thriving XaaS business model.
So how is your company approaching this strategic inflection? Are you on a path to simplify your portfolio with more standard and scalable offers? How can transforming your approach to offer management accelerate your path to profitable XaaS business success?
During this 45-minute webinar, Hal Stanley, VP of Offering Management Research at TSIA and 30+ year tech industry veteran, will answer these questions and address critical topics such as:
- The key trends in monetizing customer success from 2020 to 2023
- How monetizing services can support your move to a profitable XaaS business model
- How companies are converging value elements to create more complete offers with stronger offer/market fit
We’re looking forward to seeing you there!