The rapid pace of innovation and business model transformations across the technology industry put increased pressure on product management. This specifically impacts the collective roles of strategy, offers, pricing, technical product, and product operations, to execute the strategies and practices that put the business on a sustainable and profitable growth trajectory.
In this 45-minute interactive webinar, Laura Fay, VP & Managing Director, Products & Offers Research and Advisory, addresses the following topics:
• Top B2B tech industry trends
• Top challenges facing product management in 2023
• Research-backed product management practices that address the core challenges
• Resources to accelerate XaaS success
VP & Managing Director, Offers Research and Advisory, TSIA