Land and Expand Sales Motions
Definitions for the terms "land" and "expand" and a basic explanation of the CSM's role in maximizing renewals through increased expand opportunities. Land and Expand Sales Motions
14 Tenets of Customer Success Part 5 of 5
"Tenets" (or guiding principles) Thirteen to Fourteen of customer success are described and explained. These are "The CSM proactively seeks further sales opportunities" and "The CSM should do as little as possible - ideally nothing at all". Advice is also provided for CSMs to reflect upon their own knowledge, skills and experience. The [...]
The Role of the CSM in Sales Activities
A discussion on how CSMs can both collaborate with colleagues in Sales and also provide direct sales involvement within their CS role. The Role of the CSM in Sales Activities